Katie Fenn

Not only is Erica an artist with her camera, but she makes the whole experience enjoyable. Our fall family minis were like a choreographed stroll in the forest- she kept us moving, which kept the kids engaged. A non stressful family photo session- who would have thought?! Thanks Erica!

Dorsa Rohani

We did the mini sparkle photo shoot for my 3 year old daughter and Erica was amazing! My daughter is shy and she got her to warm up and have fun twirling around and smiling. She’s a mom too so she knows exactly how to work with kids which is so nice to see! The photos turned out beautifully and I highly recommend Pure & Sweet to my friends and family and anyone looking for a photographer.

Allie Galpin

We can not recommend Erica enough! She has photographed every important milestone in our lives over the last 3 years- our wedding, maternity photos and newborn photos. She is a true professional and incredibly talented, we are so happy with all of the photos she had taken for us.

C Cyr

When you meet Erica she makes you feel right at home. I have been to Erica a few times and each time she is always professional, so patient, calm and always going that extra mile to capture that moment in time. I have and will continue going to Erica and recommend her to all I know! Thank you for the magic that you capture

Celine Michele

We had a great experience with Erica. The studio was warm and calm. Erin was so patient dealing with many feedings and diaper changes but never making us feel we were in a rush. The pictures turned out beautifully! Thank you!

Jacquie Barnes

Simply the most breathtaking and beautiful newborn photos I could have hoped for. I will be forever grateful for the amazing images Erica captured of my 9 day old daughter. We had a great experience from start to finish.

Andrea Plant

Again she has done it again... We have had all our family photos there over the past 8 years and she never disappoints!! Kids love her, always a new location. Highly recommended!!!

Katrien Pottinger · 

Erica is absolutely wonderful to work with! I knew right away I wanted to use Pure and Sweet Photography when I learned I was pregnant again. Erica had taken pictures of my older daughters and I was really impressed with her ability to get the shot, and how natural and easy it was for both my daughters and I during the photo session. This time with triplet newborns I thought it would be a total challenge to get pictures but Erica knew just how to do it and I was able to sit back and watch the magic happen. The pictures she captured are so beautiful and special.

Malin Roberts  · 

We’ve done two photo shoots with Erica and we will definitely do more! She makes the whole family feel comfortable in front of the camera. Erica is professional, warm and great with kids.

C Guay-Ebisawa  

My husband and I booked the newborn session. Upon arrival, Erica was extremely welcoming and tried to make us feel comfortable with the whole process. She was very professional and was handling our little guy with care. You could tell that she was comfortable with newborns and didn't have any issues with the poo and pee during the photo shoot. She took her time and made sure she had all the shots. We were there for about 3 hours during which I had to breastfeed a few times. We received our pictures within 2 weeks and she even hand delivered our birth announcement. I would definitely recommend to book with her. As soon as our son is able to sit on his own, we will be booking another session with her.

Davina Sangha-Jamal 

I can't say enough about our experience with Erica! Our maternity session was fun and relaxed and our pictures turned out so beautifully! Our new born session was even more amazing! Erica took her time with baby, didn't rush anything, was a natural with the little one, and captured every moment perfectly! Our photos are so gorgeous we can't get enough! The poses, the colors, the accessories... Everything was flawless ! Every photo turned out beautifully... we've had a hard time deciding which ones to enlarge ! Thank you Erica! Can't wait to come back to you for our mini sessions!

K Bug  

Erica at Pure & Sweet took newborn, sibling and family shots of for us. We absolutely love how our photos turned out. There are so many photos that I plan to get enlarged and frame them all over my house. These photos are such an important keepsake and Erica has done a fantastic job. When she was taking our family photos she was so patient with my very impatient toddler, and she managed to get beautiful shots of him (even though he wouldn't sit still and was impatient to be done). In the shots of me I look so beautiful, at a time when I didn't feel all that beautiful! I would not hesitate to recommend Pure & Sweet Photography. In fact, I plan on booking with her again in the future!